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Complex drawing and illustrations can also be made into rubber stamps; these may not contain many lines and look more like photographs. It is best to send a few different options of these to your stamp manufacturer; one option would be to increase the brightness of the image then convert the bitmap to a simple black and white image. Here it is best to select a rubber stamp manufacturer that is familiar with these types of images, see below recommendations. Clip art, as its name suggests, is a form of graphic art that makes use of pre-existing images. These drawings / images are either copied or physically cut from existing works in the printed format on a particular topic. The sources of these pictures are either books that have entered the public domain or books specifically published for such use. Logos, mascots, identity and business cards, invitations, letterheads, etc., can be made by cutting or copying the images. Clip art facilitates the availability of a pool of generic art that can be used and reused by non-artists. While colleges have the budget to have a professional graphics department oversee the licensed used of their mascot to ensure it's consistency and integrity, high schools do not, and typically rely on generation after generation of student volunteer artists to create art for t-shirts, banners, the yearbook and other school projects. The problem is the lack of consistency. If you had 100 artists draw a panther, they'd all look completely different - each with their own style; and inconsistency is the single biggest factor in deteriorating a brand. The Pillsbury Doughboy doesn't look a lot different now than he did 50 years ago, and for good reason. This is an important lesson for high schools, middle schools and elementary schools. All have to raise money, and it's far easier to do with apparel that features a school mascot that the student body embraces. Your mascot is the single most important marketing asset your school has, and if handled properly, can greatly enhance your school's reputation and bottom line.
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